New media needs new concepts
We never wanted things to stay the same.
Watching the editorial and journalistic world of the so-called
new media explains why this is so.
"Content is king" seems to be
slogan of our electronic age. But looking closer one immediately
decides that content on websites is a court-jester, instead.
This content-grievance, as one might call it, is due to the
fact that makers of websites are much more concerned on how
the site looks that on how the site reads. Design over content,
unfortunately, is the slogan for most websites, even for many
of those with a journalistic approach.
To change the situation somehow, the two
free-lancers Melanie Wieland and Matthias Spielkamp founded
"dicoco". We were driven by our desire to read stories
on the web longer than mere 600 characters. So we started
talking to those journalists and editors who are in charge
of filling websites with content.
Of course, talking is not all we do, though
we really love to talk. We developed trainings and seminars
for editors, journalists, PR-people, and all those dealing
with contents, formats and concepts for digital media. Furthermore,
we develop usability criteria for websites, and of course,
we still work as free-lance journalists and editors.